Custom platforms
Purpose-built WordPress and WooCommerce systems, plugins and backend functionality shaped around business requirements.
Senior Software Engineer specialising in PHP, WordPress & WooCommerce, API integrations and robust e-commerce architecture.
I’m a Senior Software Engineer with more than a decade of experience building and maintaining web applications, e-commerce platforms and custom WordPress & WooCommerce solutions.
My work sits where software meets real business operations: custom backend functionality, third-party APIs, payments, subscriptions, databases, infrastructure and production troubleshooting.
I enjoy problems that require understanding the whole system—not just one piece of code—and turning complex requirements into practical, maintainable solutions.
Purpose-built WordPress and WooCommerce systems, plugins and backend functionality shaped around business requirements.
Reliable connections between e-commerce, payments, CRM platforms and external services, with clear data flows and failure handling.
Pragmatic system design, performance work and production diagnostics across applications, databases and infrastructure.
How I work
Map the business process, constraints and real success criteria.
Choose an architecture that is clear, proportionate and maintainable.
Deliver robust functionality with attention to integration boundaries.
Measure, troubleshoot and evolve the system in production.
From custom WordPress development to leading technical delivery across e-commerce systems, integrations and production platforms.
Technical leadership for custom web platforms, e-commerce systems and business integrations—from solution design through production support.
Long-term development and technical consulting for companies and agencies, focused on custom web applications and e-commerce.
Remote development and maintenance of custom WordPress solutions in an international environment.
Custom WordPress development within a multidisciplinary software team.
Development and maintenance of WordPress solutions for a large international organisation.
Custom WordPress delivery for agency-led digital projects.
Custom WordPress websites and applications, from responsive UI implementation to backend logic.
Custom WordPress websites for agency clients, based on supplied designs and project requirements.
Early career foundation in custom WordPress, PHP applications and responsive frontend development.
Have a system to build, integrate or improve?